3 February 2023
The explosion in digital engagement driven by Covid-19 is well beyond anything brands could have anticipated two years ago.
2 February 2023
We want to thank all of our Clients and Agency Partners for joining us on this journey over the past two years.
1 February 2023
Showcase your product on the Specials Hub on countdown.co.nz and get more eyes on your product with increased ATCs.
12 December 2022
Three simple tips when it comes to planning your retail media campaign.
Analysis from Countdown data and a recent study of over 2,300 Cartology media campaigns provides a few simple pointers for brands looking to get started with retail media.
24 November 2022
The prestigious Countdown Supermarket Supplier of the Year Awards recognise suppliers who have demonstrated category leadership and partner solutions through creative and insight-led executions.
19 September 2022
Retail marketing is no longer about in-store versus online, it is about meeting customers how and where they choose to shop. Are these changed shopping behaviours here to stay?
22 August 2022
The catalyst of the retail media evolution can be credited to five driving forces. In a nutshell - and an organic one at that, they’re pretty simple.
16 July 2022
Three reasons why retail media needs to put the customer first.
20 September 2021
Cartology New Zealand is excited to announce its sponsorship of the FMCG category award at the upcoming Effie Awards on 28 October. Cartology’s General Manager, Samantha Osborne, has a passion for the communications industry and a long history with the awards during her time while working for some of New Zealands’ most iconic agencies.
2 February 2021
Cartology New Zealand, Countdown’s new stand-alone retail media business, has launched today with a commitment to help local brands and suppliers be more relevant and engaging for some of the country’s most active retail customers.
10 September 2020
Countdown is launching a new stand-alone retail media business in February next year called Cartology New Zealand. Cartology will lead and oversee all Countdown’s media space in its current channels, while also exploring new opportunities to help local suppliers better communicate and connect with customers.